Oct. 31, 2018 – CJ 4DPLEX and Regal announced today that the latest 4DX location in the U.S. will open at Regal Avenues Stadium 20 in Jacksonville, Florida on Thursday, November 1. This marks the second 4DX theatre in Florida and the 11th location in the U.S. This expansion is part of a larger deal with Cineworld Group, parent company of Regal, to bring the total number of 4DX U.S. locations in the coming years to 85, with over 500 locations worldwide already.
CJ 4DPLEX’s 4DX immersive theatre technology enhances the on-screen visuals of action-packed blockbusters, transcending the traditional cinema experience through special effects including motion-synchronized seats, wind, fog, rain, lightning, snow, bubble, vibration, and scents. The result is one of the most immersive cinema formats in the industry, drawing fans into the action on the big screen.
“We have seen a great expansion of our 4DX cinema technology and Regal has been an excellent partner that has shown us great support and understands our vision to push the limits of what is possible inside of a movie theatre auditorium. It is an exciting time as we launch the opening with Bohemian Rhapsody, taking viewers into the incredible journey of Queen for a foot-stomping, 4DX rumbling cinematic experience. It will be quite the show for audiences as 4DX syncs with the reverberating beat and the musical numbers on screen,” said JongRyul Kim, CEO of CJ 4DPLEX.
“We are truly excited about our partnership with CJ 4DPLEX as we continue to bring leading premium cinema formats to our Regal locations,” said Ken Thewes, CMO at Regal. “4DX has been a great addition to our theatres, and we are beyond thrilled to bring the innovative format to our audiences in Jacksonville to experience the latest films in the most exciting, immersive way.”
The release of Bohemian Rhapsody in 4DX is part of a larger agreement with 20thCentury Fox to release several films a year in the immersive format, following the previously released films Maze Runner: The Death Cure, Deadpool 2, and The Predator.
Since the launch of CJ 4DPLEX in 2009, the immersive theatre technology rapidly expanded around the globe, averaging 100 screen openings a year at an average yearly growth rate of 70 percent. To date, 4DX is installed in 565 auditoriums, reaching 59 countries.
The Regal Avenues Stadium 20 is located at 9525 Philips Hwy in Jacksonville, Florida.