BREAKING

Petcurean Introduces Freeze Dried Meal Mixers

March 21, 2018 – As a leader in pet nutrition, Petcurean is introducing functional, freeze-dried meal mixers for dogs, filling a gap in the marketplace for consumers seeking specialized solutions to help support common pet health issues. The GO! Solutions™ Meal Mixer line features four specialized recipes for dogs: Digestive Health Turkey Meal Mixer™, Hip & Joint Support Pork Meal Mixer™, Skin & Coat Care Salmon Meal Mixer™, and Weight Control Turkey Meal Mixer™. Each recipe is made with freeze-dried nutritional and functional ingredients including single source primary proteins and whole fruits and veggies that you can see.

GO-MealMixer-ProductLineup

As pet parents seek new ways to customize their pet’s diet, the integration of meal mixers and toppers has grown, with more than a quarter of pet owners adding them to their dog’s diet1. Petcurean’s innovation is to offer not only products with great taste, but to provide functional ingredients for specific dietary needs. Even picky-eater pets can’t resist the tasty chunks of freeze-dried pork, turkey, salmon, whole cranberries and blueberries, New Zealand green mussels, and bits of pumpkin. From achy joints and tender tummies, to itchy skin and that spare tire around the middle, GO! Solutions Meal Mixers add a functional boost of nutrition to aid in supporting many of these common issues.

“The decision to expand our popular GO! line with functional meal mixers was driven by explosive growth in the meal mixer category, and the increasing need for solution-based pet foods,” said Jaimie Turkington, VP of Sales and Marketing at Petcurean. “Further demonstrating our commitment to innovation, the GO! Meal Mixer line is our seventh brand extension since July 2017 and is a direct response to consumers’ increasing request for premium products tailored to their pet’s specific needs.”

Petcurean’s GO! Meal Mixers can be added to kibble, stew, or pâté, or served as a convenient and healthy treat. The GO! Meal Mixers for dogs are available in four recipes:

  • GO! DIGESTIVE HEALTH™ Turkey Meal Mixer:  De-boned turkey with pumpkin, probiotics and pre-biotic fiber from chicory root to support the maintenance of healthy gut bacteria. Pumpkin is a great source of dietary fiber, and prebiotic fiber acts as food for probiotics (good gut bacteria).
  • GO! HIP + JOINT SUPPORT™ Pork Meal Mixer: De-boned pork with glucosamine, chondroitin, turmeric, and New Zealand green mussels work together to help maintain healthy joints. New Zealand green mussels are a natural source of chondroitin and omega-3 fatty acids, which, along with turmeric, provide anti-inflammatory properties.
  • GO! SKIN + COAT CARE™ Salmon Meal Mixer:  De-boned salmon and salmon skin provide omega-3 fatty acids to aid healthy skin and a shiny coat.
  • GO! WEIGHT CONTROL™ Turkey Meal Mixer: De-boned turkey combined with psyllium husk provide a sense of tummy fullness to help avoid over-eating.

The freeze-drying process locks in maximum nutrition by removing water from fresh meats, fruits, and veggies through a vacuum process that gently turns liquid into vapour, thus maintaining the nutritional integrity of each ingredient. What results are tasty chunks of whole ingredients that add functional benefits to a dog’s diet and get them excited for mealtime. The process may be technical, but the effect is pure and simple: concentrated, functional nutrition.

As with many of Petcurean’s other GO!® recipes, the new Meal Mixer recipes are free of grains and gluten, and have zero corn, wheat, soy, by-products, added growth hormones, antibiotics, artificial colors, flavors, or preservatives.

Petcurean’s new GO! Meal Mixers will be available at independent pet specialty retailers nationwide this spring for $11.99MSRP for a 3.5oz bag. For more information about the GO! Meal Mixer recipes, please visit www.Petcurean.com/go-meal-mixers.

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